Joe Adams is President of the Discovery Science Center in Santa Ana, California, a position he has held since 2002. He received his M.B.A. from the Unviersity of California, Irvine in 2002, and a B.A. in Nuclear Engineering from Notre Dame University. Prior to joining the DSC, he served as an imagineer at Disney, where he contributed to the design and engineering of the California Adventure theme park. During his time at the DSC, the nonprofit center has enjoyed significant growth. Annual attendance has jumped from 180,000 to 270,000, and the budget has doubled from $3 million to $6 million. Also, he has expanded outreach programs to local schools — fulfilling the center’s mission to “encourage more kids to become future scientists.” He has added many new exhibits that align with the state science standards for grade-school children. Most recently, he led the development and design of the $6 million DinoQuest exhibit at the DSC, which is the first science learning game environment in a science center or museum that integrates physical hands-on learning activities with a complementary online science learning game environment.